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Marin Home Stager’s Guide to Staging Fireplaces

Saturday, January 24th, 2009

Fireplaces are a great selling point, so if your house has one or more, you’re off to a good start in terms of creating an inviting atmosphere for potential buyers. Fireplaces are usually the natural focal point in any room, so you’ll want to make sure you give them lots of attention when staging the [...]

Marin Home Staging Tip: Play Up the Focal Point in Every Room

Sunday, January 4th, 2009

When preparing your house for market, it’s important to make every room stand out in the most postive way. You want buyers to say “wow!” as they go from room to room. An excellent way to create beautiful, well-laid-out rooms is to make sure every room has a focal point - and if it doesn’t, [...]

Marin Home Staging Success: From Stark to Stunning in San Rafael

Sunday, December 21st, 2008

If you still need convincing that home staging adds life, color and warmth to empty homes, these pictures may do the job!
This was a staging project I did this week in San Rafael. The home is vacant and I was charged with staging the living room and adjoining dining room. As you can see from [...]

Marin Home Stager’s Guide: Open Floorplans

Thursday, December 18th, 2008

Many buyers today are looking for homes with open floorplans. That is, fewer walled off spaces in the primary living areas. For example, on its main level a house may have one large room that combines the living room, dining room, kitchen and breakfast area. This is often called a great room.
In homes with open floorplans [...]

Cosmetic Fixers Benefit from Staging, Too

Tuesday, November 25th, 2008

$2,000 investment returns $28,000 - see video below and read on…
There are very few houses that are “immune” to the benefits of staging. Unless it’s a total tear-down, a house is going to show better and therefore sell more quickly, on average, than a house left unstaged. 
This applies to cosmetic fixers, too - a category [...]

Marin Home Staging Tip: Furnish According to Original Function

Wednesday, November 19th, 2008

The way you live in your home and the way you sell your home are two different things. You’ll hear me say this again and again, but it’s so true!  And it applies to many rules of staging. One rule is this: rooms should be furnished according to their original, intended function. This means when [...]

Marin Stager’s Guide: Baskets as Wall Art, Part 2

Saturday, September 13th, 2008

I’m always working on a budget while carrying out a home staging project.  I want to maximize every dollar spent so the house can look really impressive when I’m done. To that end, I need to be creative about the design.
In home staging, as in home decorating, not every wall needs a piece of artwork.  But [...]

Home Stager’s Guide to Clearing Clutter

Sunday, August 3rd, 2008

 
A large part of my job as a home stager is to help clients conquer clutter in their homes. Clutter creeps in to our homes one piece at a time and eventually closes in on us. A cluttered home chews up energy and is stressful!  It’s not the kind of environment to which you want [...]

Home Stager’s Guide to “Money Making” Closets

Friday, August 1st, 2008

When I give a home staging consultation, most sellers are aware that the process involves addressing the main living areas, bedrooms, bathrooms, and often the oustide. But one less obvious - and certainly important - area is the closets.  
Today’s buyers crave storage space. If they come to your house and see closets crammed with [...]

Home Staging on Trend to Make the Sale

Monday, July 28th, 2008

I wrote last week about “What Today’s Buyer’s Want.”  It’s interesting information.  But if I don’t use it in my staging to help attract buyers, it’s just that - interesting information.  As a professional Marin stager, I not only have to stay on top of trends, but also be able to apply what I learn to the [...]